What is Branding? Your brand is not your logo. There's a common misunderstanding between brands and logos. We commonly say that we are going to buy the "brand X" when we are actually referring to “product X”.…
SOULFUL BRANDING. Category. See also. Start your journey today. Gisele Medeiros. Utrecht, The Netherlands (but really everywhere)…
SOULFUL BRANDING. GENTLE PRODUCTIVITY. steward LEADERSHIP. BEAUTIFUL Strategy. Your business is one of a kind. Get help to shape and show your authentic brand. Check the services. Book your free call. Start your journey today. Gisele Medeiros.…
Brand Strategist with 15+ years of international experience in Branding, Marketing, and Communication Strategy, I'm an Advertising professional with a Business Management MBA, Postgraduate degrees in Marketing and Psychology and Wellness Science, and a specialization…
Invisible Branding. We all learn that a brand. should be memorable, but that doesn't mean that the logo should be displayed everywhere.…
Using several branding tools and our ownpositioning framework, we going to definethe brand essence: the foundation wherewe build the entire business presence. Values. Vision. Mission Statement. Positioning. Elevator Pitch or Brand Manifest.…
The branding journey. To build a brand takes time, but to uncover its essence shouldn't be a life-long (or painful) quest. I can help you with that. Tell me how (now). Clarity is the best strategy.…
A branding process ultimately creates better business, giving back something beautiful to the world.…
Flexible Branding. In the past, the brand playbooks were literal books, printed with super expensive materials that should display all the rules, fonts, and Pantone's color palette in exquisite, fail-proof quality.…
That’s why besides a creative and strategy exercise, branding will always be also a sensitive and elegant mentorship process, asking the most important (and avoided) questions to reach and uncover the essence.…
